Canon aims to become No.1 in Inkjet printer category by 2015

The new applications are designed to streamline the scanning and printing processes and offers consumers new interesting ways of innovating with photos and creating exciting craft works, calendars, posters, collage etc. 

Canon India Pvt Ltd., India’s No. 1 Complete Digital Imaging Company, announced the launch of innovative imaging software My Image Garden for its PIXMA range of inkjet printers along with new Ink Efficient Series and color variant models.


The new applications are designed to streamline the scanning and printing processes and offers consumers new interesting ways of innovating with photos and creating exciting craft works, calendars, posters, collage etc.
In today’s age when consumer requirements change by the hour, the focus for Canon is to continuously innovate to come up with new consumer specific printing solutions and become an end -to-end solutions provider. With the introduction of new applications for its inkjet printers, innovative product range and state of the art production facilities, Canon aims to become No.1 in Inkjet printer category by 2015.
Speaking on this occasion Hideaki Fukai, Group Executive, Inkjet Product Operations, Canon Inc, Japan said “Consumers today want to capture every moment of their happiness and we are witnessing a new trend in the home photo printing among consumers in India. Printers at home are being looked at as a lifestyle product and consumers would like to do more with their inkjet printers than just simple print. 


With the new applications that Canon has introduced, consumers can create innovative 3D arts, photo albums, photo frames among others. Our latest range on PIXMA inkjet printers and innovative software lets users learn new things and have fun in new ways. With the new exciting range of printers and innovations coming from Canon, we aim to be No. 1 in India by 2015.”
Speaking on this occasion Dr. Alok Bharadwaj, Senior Vice President, Canon India Pvt. Ltd. said, “Canon had phenomenal growth by 30% in Inkjet category by year to date. This print space is undergoing major reconfiguration following our introduction of new technology that makes print cost more affordable.

With strong marketing initiatives our market share has jumped to 22% in Q3 2012. This domain is vital for our future plans and we are aiming to reach 25% in the year 2013. We are putting all our efforts to take market leadership by the year 2015.”
Dr. Alok Bharadwaj further added, “We are also witnessing a lot of interest among Indian consumers for our Canon PIXMA printers which offers innovative design and stunning resolution to match the lifestyle of today’s consumers. Canon PIXMA E series, our ink efficient printers, is very popular for its cost efficient print and our new applications which offers consumers an easy and fun way of printing photos and 3D arts. My Image Garden and Creative Park Premium will add to the joy of printing.”
The joy of printing
My Image Garden
My Image Garden is an exciting new feature designed to bring out the user’s creativity.  This software works by integrating all of the printer functions into one cohesive and simple-to-use experience. With My Image Garden, users will be able to access functions like scanning and printing, as well as integrate features of other software packages such Creative Park Premium, Fun Filter Effect and Full HD Movie Print.


My Image Garden also has an amazing new ability to automatically create appealing new content from photographs. The software helps users organize and arrange their photos, sorting them by events, dates, or even people involved. Once these photos are sorted, it can pull out photos from one group and then arrange them into creative applications such as calendars, collages, or cards.
Creative Park Premium
Creative Park Premium is a premium online content service available exclusively to users of select Canon PIXMA printers who use full set of Canon Genuine Canon Inks. The application allows users to download various contents including photographs, paintings or illustrations from universally celebrated artists who are part of Creative Park Premium.  The users can use the images of the renowned artist to create amazing products like collages, greeting cards, calendars, postcards, stickers, disc labels, posters and paper crafts. It is a great platform that not just introduces the unique cultural art of different regions to the user but also allows them to amalgamate these splendid pieces to create yet another beautiful image. Users can make personalized –t-shirts, photo-frames, kids can make innovative projects for their schools etc.
Print your Days
For users with content on Facebook, Canon has released Print Your Days, an app nested within Facebook itself to help user’s print Facebook photos of their friends and family. The power of Print Your Days goes beyond basic printing, as it helps users create beautiful photo collages using one of 24 fun background themes. The software is intelligent enough to automatically adjust the layout of the photos for optimum balance within the collage. Users can then further individualize these collages by adding text to each photo and fun photo effects.
New attractive and convenient design Canon PIXMA MG 3170 printer
Canon also introduces PIXMA MG 3170 inkjet printers with first in the industry to offer color options. PIXMA MG 3170 is available in pristine white, wine red and piano black. The new range of PIXMA printers has the ability to print high quality documents and photos, the printer has an inbuilt technology called FINE (Full-photolithograpy Inkjet Nozzle Engineering) technology which helps in achieving high-quality and high-speed printing with a combination of high-density microscopic nozzles and improved cartridge movement speed.
Wireless connectivity
Select range of PIXMA printers comes with Wi-Fi connectivity, allowing for Wired LAN connections via IEEE802.11b/g/n standards. Besides the easy connectivity to PCs, notebooks and tablet PCs, the Wi-Fi capability also grants the PIXMA printers Apple AirPrint support. Apple AirPrint allows iOS devices to seamlessly connect to the PIXMA printers without installing any device drivers.
Another benefit of the Wi-Fi support is access to Canon’s PIXMA Cloud Link. With this service, select PIXMA printers are capable of printing online photos and useful stationery templates directly off the Internet, without requiring a PC.  Select PIXMA Printers also supports Google Cloud Print, which enables you to print Gmail messages or Google Docs from your smartphone or tablet.

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